Pre-Paid Legal Leads - Three Ways To Go, Which Is Best?
Prepaid Legal leads can make the distinction between good results and total loss in your business. But, not all leads are created equal.
Whether you determine to buy leads or get your own, there are three main "types" or categories that you'll find beneficial in growing your Prepaid Legal business:
1. Possible customers. These leads are interested in one of your products or services. If happy, they may be delicately introduced to your business with moderate success. But, they didn't begin with an interest in making money, and they're going to need a lot of guidance.
2. Opportunity seekers. These prospects are looking for a chance to make money. They may or may not be really serious, that's for you to determine. Also, they may or may not have specific interest in network marketing or PPL. Your duty will be to find the genuine ones, overcome their concerns and guide them into your opportunity.
3. Active network marketers. These leads are already in an program, and seeking leadership in how to be a success. They aren't in Prepaid Legal, but you know two very critical things about them: 1) they like the idea of multi-level marketing, and 2) they've proven it with their credit card by becoming a member of a program.
The best prepaid legal leads are those in the latter group: active multi-level marketers.
Why?
Well, as mentioned above, you are sure they have an interest in making cash with MLM. You will never hear them say, "Is this one of those pyramid schemes?" and other such preposterous questions. They're beyond that; they know better.
They also understand the profession better than someone who's never been in network marketing. So, once they enroll in your group and get trained, they'll produce results much quicker (and with less coaching) than a regular person.
Lastly, they probably know other active network marketers: their upline, downline, and even cross-line reps they ran into at their company event. These are the kind of entrepreneurs you want as a Prepaid Legal Associate in your downline.
They're in a business, though, and not always looking to embark upon something new. It's your job to softly, and with utmost care, pique their curiosity without setting off any alarms.
The best way to do this is to start with an offer that benefits them in their existing opportunity... something not even related to your program. Something generic, like marketing tools or coaching.
Obtain their trust, and make evident your value to them by assisting them to move forward with their existing opportunity. Show them that, unlike their existing sponsor, you are showing them things that yield results. But make it clear that the only people who get your full focus are the people contributing to your own success.
At that time, joining your organization will be the next logical action.
In summary, you can target potential customers, you can go after opportunity seekers, or you can pursue active multi-level marketers. Of the three, active MLMers have the most potential to explode your organization with the least effort. Focus your energies there, and your check will be transformed.
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